Hi, I'm Rob 👋
Product Design Leader

UX/UI | Research | Interaction | Leadership

Hi, I'm Rob 👋
Product Design
Leader
UX/UI | Research | Interaction | Leadership




































CARTOON NETWORK APP
Innovations in Streaming
Led the vision, launch, and ongoing evolution of an award-winning app that helps kids and parents discover and watch their favorite shows.
CARTOON NETWORK ARCADE
Enhancing Ad Value and Building Rentention
Led product vision, strategy, and roadmap, guiding a team of 5 UX/UI Designers to create a continuously expanding gaming experience.
WIZARDING WORLD HOMEPAGE
Optimizing for a Magical User Experience
Led strategy, uniting business goals and user needs, while guiding collaboration and championing usability.



BOOMERANG
Subscription Streaming Service Launch
Directed cross-functional design efforts, partnering with vendors and internal teams to launch Boomerang on every device.

CARTOON NETWORK APP
Innovations in Streaming
Led the vision, launch, and ongoing evolution of an award-winning app that helps kids and parents discover and watch their favorite shows.
CARTOON NETOWRK ARCADE
Enhancing Ad Value and Building Rentention
Led product vision, strategy, and roadmap, guiding a team of 5 UX/UI Designers to create a continuously expanding gaming experience.

WIZARDING WORLD HOMEPAGE
Optimizing for a Magical User Experience
Led strategy, uniting business goals and user needs, while guiding collaboration and championing usability.
Coming Soon

BOOMERANG
Subscription Streaming Service Launch
Directed cross-functional design efforts, partnering with vendors and internal teams to launch Boomerang on every device.
Coming Soon
Additional Projects

Coming Soon
Driving engagement and setting the stage for scalable community features

Coming Soon
Empowering parents to make better decisions when creating kid’s profiles

Coming Soon
Continuously improving the App experience

Coming Soon
Wizarding World Log in Flow


© Rob Craig Design